Marketing & Communications
Thursday February 22, 2007, Pensacola
The top strategic priority is marketing and communications. Our priests, parishes and community at-large have little to no idea what Catholic Charities does. This must and will change. Carole Bayer, Diocesan Board Secretary from Gulf Breeze has agreed to chair this area. She is already hard at work and provided a terrific report at our Board meeting in October.
Carole was the former marketing and communications director at St. Ann’s in Gulf Breeze and brings a wealth of knowledge and experience to the agency. Her recommendations begin with taking advantage of the great national and diocesan support from CCUSA and Diocesan communication offices. A new brochure, Annual report and Web-site is in production and near completion. E-NEWS, regional newsletters and local training on communication and marketing are also being added. Watch for some terrific marketing and communication activities in 2007.